Innovation in H2020. UPV and companies.
This Horizon 2020 promotion day was organised by CPI2020 (Politechnic city of innovation of the UPV), the IVACE (Valencian Institute of Business Competitiveness) and the SEIMED (part of the Enterprise European Network). Virginia Santamarina exposed during the “Successfully approved H2020 projects session” the AiRT case (LEIT-ICT). She explained how the project idea arose, how was the approach and what must be borne in mind when writing a H2020 proposal. AiRT project stands out for its interdisciplinary team composed of SMEs both from the Creative Industry sector and the ICT sector working together for a common goal. Moreover, she exposed the role of the UPV, and in particular the MCI, as interface/ connecting point within the project since they combine experts from the Creative Industry, Business Administration/ Management and ICT sector.